About Us

When I was growing up, I always felt different.

Not in a "main character" kind of way. I just carried a sadness that I never really understood.

During the day, I smiled, laughed, hung out with friends, and did everything I was supposed to do. To most people, I seemed fine.

But when I was alone, it was different.

At night, I would sit with my thoughts and break down. I hated myself for feeling that way because I couldn't understand why it was happening. Nothing was necessarily wrong, but I still felt empty.

For years, I thought I had to hide it. I thought being strong meant pretending I was okay.

It took me a long time to realize that there wasn't something wrong with me.

I am who I am.

Some days are great. Some days are terrible. Some days I feel like I can take on the world, and other days I struggle just to get through them.

But I won't give up.

That's where Only Cry In The Day comes from.

The idea isn't that you should stay sad forever. The idea is that you shouldn't have to hide what you're feeling just because the sun is out.

We spend so much of our lives wearing masks. Smiling when we don't feel like smiling. Saying we're okay when we're not. Pretending we're doing better than we are.

Only Cry In The Day is a reminder that you don't have to do that.

It's okay to be vulnerable.

It's okay to be honest.

It's okay if you're not okay.

Every release is an entry. Every design comes from a feeling, a memory, a relationship, a lesson, or a moment that left a mark. What started as a personal journal became something bigger—a place where other people could find pieces of their own story.

If you've ever felt like you had to hide parts of yourself to be accepted, this brand is for you.

Welcome to the journal.